Why women make great entrepreneurs

Do you know why women make great entrepreneurs? Do you even believe they do?

The following article was kindly forwarded to me by Peter Cahill from http://www.EliminateSmallBusiness.com and I thought you’d all enjoy the read. I think it’s great and would also love your comments.

Here’s what Peter has to say …..

Are women really cut out to be entrepreneurs?

And do women entrepreneurs have any advantages over men?

Women…I love them.  I respect them.  But I don’t understand them.

Every internet marketing guru will tell you; readers of your articles will respect you if you are perceived as a credible expert.

Well…that blows me out of the water!

To be fair, I understand women as well as any other man.

Got a shovel handy?  I’ll dig that hole a bit deeper!

What I do understand is the entrepreneurial mind.  I understand it by doing it not just studying it.

Multi Thinking

The ability of women to multi-task and multi-think is legendary.

One of my wife’s girlfriends can have a conversation at a party with one group of people, be intently engrossed in it, and yet tune in word perfect to two other conversations at the same time.  I struggle with one.

When I developed a business tool for entrepreneurs called The A.B.C Principle, it struck me like a lightening bolt why women make such great entrepreneurs.

What is the A.B.C Principle?

The A.B.C. Principle is a simple entrepreneurial road map.

It identifies the three different thinking spaces in which business people function especially those Flying Solo.  Entrepreneurs balance their thinking across the three different thinking spaces.  Not all business people can do that which is understandable.  After all, it’s not in the big corporate manual.

Here’s a quick snapshot.

A.  Abstract Space: The touchy feely stuff.  Instinct.  Motivation. Universal    Energies.  No excel spread sheets here.

B.  Business Intellect: Business execution intelligence.  Facts. Figures. Strategies.

C.  Creative Space: Ideas.  Solutions.  Outside the box thinking.

The female advantage

The A.B.C Principle is about multi-thinking.  It’s about thinking in all three A, B & C spaces simultaneously.  Learn to do that and you’ll be in The Entrepreneur Zone.

When you look at the A.B.C Principle, women’s capacity to multi-think gives them a key advantage.

Most women can do it naturally.  They’re wired for it.  Men aren’t, at least not to the same degree.

Now what was I saying?

Sorry, I was distracted by the cricket score.  I’m male – can only focus on one thing at a time.

Another key advantage

Another key advantage for women entrepreneurs is their willingness to move into the Abstract Thinking Space.  Men tend to prefer things to be more logical and measurable.  That’s in the Business Intellect space, the comfort zone for most businessmen.

That’s a generalisation of course. But whenever I’ve attended a personal development seminar I’ve often wondered why around 60% to 70% of the attendees were women.

Aside from a higher propensity to undertake personal development, it stands to reason. Women are generally more comfortable with Abstract Thinking than men.  And the ability to move into the Abstract Thinking space is one of the key ingredients of what makes a great entrepreneur great. Go girl!

Business Intellect is also easier to learn than Abstract Thinking.  It’s logical.  It’s quantifiable.  Not that there’s a shortage of women who are brilliant in that area.  But trust men to go for the easy option. Abstract Thinking can often just be too hard for us. So we do the logical thing.  We ignore it.

The A.B.C. Principle as a business thinking tool is non-discrimatory.  It works for men as well as it does for women.

Watch out ladies.  When it catches on, we might even catch up.

If you’d like to read more on The A.B.C Principle, download a free report at http://www.EliminateSmallBusiness.com

…..  Don’t forget – I’d love your comments or feedback on Why women make great entrepreneurs …

PETER J CAHILL

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