Passive Income Strategies: How to Create Info Products That Sell
July 30, 2009 by Danette
Filed under Info Products, Product Development
Information products are tools that enable you to leverage your time, effort and knowledge for dollars. You increase your profit potential and your potential for reaching and helping many more people as you change your business focus from working one to one, to working one to many.
Capture the knowledge that you have and communicate it in a clear and concise way that will increase your visibility, credibility and your reach.
So let’s look at some of the possibilities that you can share your information in the form of info products. You can create:
- Audios
- Interviews
- Special reports
- Ecourses
- Books
- Card decks
- Board games
- Ebooks
- Reference guides
- “How To” guides
- Training guides
- Newsletters
- Teleclasses
- Videos
- Articles
- Webinars
- Home study courses
- Group coaching
- Seminars
- Workshops
- Live events
- Public speaking
You don’t always have to have a tangible product because info products are just about getting your information out. Many of those formats are digital, so they are accessible for immediate download after an automated purchasing process on your site.
It’s easy.
- An audio file can be turned into many different information products. Say you’ve done some teleseminars, have those transcribed and now you’ve got all the content in text.
- Those transcripts are easily repurposed into articles like this to distribute all over the internet with article directories. You can even use several articles put together to offer a 5-day ecourse.
- You can then read those articles and record them as MP3s, which you can then make available by podcast, download, or produce physical CDs and again have those packaged and shipped by a fulfillment house for very low cost.
- Several articles can also become a special report, an e-book, or a booklet that you can hand out at live events.
There’s really no limit except your creativity when it comes to repackaging your content into all these ways for your visitors to take advantage of what you have to offer them.
Learn how to earn more money while working less by turning your knowledge into passive income with the free report, “The 11 Quickest Ways to Monetize Your Expertise and Fill Your Product Funnel” at http://www.ProductFunnelFormula.com
Danette Hibberd, aka The Success Goddess, helps female entrepreneurs, service professionals, and women in business turn their knowledge into multiple streams of passive income.
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